During Nintendo’s latest investor’s briefing, Nintendo president Shuntaro Furukawa apologized for the Nintendo Switch 2 price hike and confirmed that the company is preparing a “robust software lineup” to make up for it. Furukawa noted that Nintendo wanted to prioritize wide adoption of Switch 2, but the company faces challenges bearing the rising costs over a long period in the current market. Despite that, the “robust software lineup” that Furukawa mentions could mean that Nintendo is gearing up to produce even more new Switch 2 games with the updating pricing model.
“We will prepare a robust software lineup to enhance the Switch 2 ownership value,” Furukawa said. “We will work diligently to overcome this barrier. We sincerely apologize to our customers for the considerable inconvenience and trouble this will cause. While we wanted to prioritize a wide adoption, it was challenging to bear the rising costs over a long period. The [new] pricing does not fully account for all cost increases.”
Starting September 1, the recommended retail price of Nintendo Switch 2 will increase from $449.99 to $499.99 (tax excluded) in the U.S., and in Canada, the price will increase from $629.99 CAD to $679.99 CAD (tax excluded). That same day, Europe will also receive a price increase for Nintendo Switch 2 from €469.99 to €499.99 (tax excluded). In Japan, the price of the Nintendo Switch (Japanese-language system, Japan only model) will increase from ¥49,980 to ¥59,980 starting May 25, and the multi-language system model’s price remains unchanged.
Nintendo published its earnings release for the fourth quarter of fiscal year ended on March 31, 2026, confirming that Nintendo Switch 2 reached 19.86 million units in global sell-through. Roughly 2.49 million Switch 2 units were sold from January 1 to March 31, resulting in a total of 19.86 million units sold. In the same quarter, 10.78 million Switch 2 software units were sold.
