Japanese conglomerate CREST announced the acquisition of Utawarerumono series developer Aquaplus and subsidiary F.I.X Records. CREST aims to expand its gaming business with studios like Aquaplus bolstering its offerings.
The full announcement may be read below via Gematsu:
CREST, with our vision to “create content the world will enjoy,” is a one-stop business that plans and produces various content such as animation, video games, music, concerts and performances, and products, as well as events, commercialization, and sales. We also are carrying out a 360-degree expansion initiative globally to maximize the value of our intellectual property.
Aquaplus—which will become a subsidiary of CREST—plans, develops, and sells video game software, as well as master recordings of audio and visual content, and possesses multiple intellectual properties that have been deployed across various mediums, such as the Utawarerumono series. At CREST, we also possess our own video game intellectual property development capabilities, such as planning and production, character design, scenario, and music, and are developing across a variety of genres including novel, adventure, RPG, fighting, and smartphone games.
By acquiring Aquaplus, which possesses a wealth of intellectual property and excels at planning and production, CREST aims to expand its video game business and the 360-degree global expansion of its intellectual property.