Nintendo just released the Switch Lite today and many are picking the handheld only console from retailers worldwide. A brand new report from Takashi Mochizuki of Wall Street Journal also released today, detailing Nintendo’s efforts to make a cheaper Switch. Nintendo was reportedly aggressive in their cost cutting measures to make sure the Switch Lite released at $200. This was in an effort to make the Switch Lite have a bigger impact in the US. Here’s the excerpt from Mochizuki’s report:
Suggesting Nintendo’s eagerness to capture the low end of the market, suppliers say the company aggressively tried to cut costs and weighed a price tag below $200. An executive at one supplier said it battled Nintendo for months over the price of a key component.
Suppliers from Kyoto had “intense” battles over price setting for the Switch Lite. It seems like Nintendo efforts will pay off as they produce cheaper Switch units for more profit. Stay tuned at Final Weapon for more of the latest in Japanese gaming news!