Granblue Fantasy publisher and developer Cygames announced it has established American and European branches to promote and market upcoming titles in the west. These branches are named Cygames America and Cygames Europe respectively.
Established in April 2023, the Cygames America branch is based out of Los Angeles, California with CEO Motohiro Okubo. Hiroaki Ochiai is leading the helm as managing director of Cygames Europe, which is based in London, England. The Cygames Europe branch was established in March 2023. According to Cygames, marketing and licensing are the main purposes of these two branches.
As previously stated, these new Cygames branches will directly promote upcoming releases in the west. The worldwide release of Shadowverse in June 2016 was a contributing factor toward Cygames’ continued push for marketing titles outside of Japan. North America and Europe make up half of the world’s overall gaming market, and Cygames will continue to market releases outside of Japan.
The full press release by Cygames may be read below:
Cygames Establishes Overseas Branches
Tokyo-based video game publisher and developer Cygames, Inc. (HQ: Shibuya-ku, Tokyo; President: Koichi Watanabe; hereinafter referred to as “Cygames”) has announced the establishment of two new overseas branches: Cygames America in the United States and Cygames Europe in the United Kingdom.
Following the worldwide launch of Cygames’ strategic card game Shadowverse in June 2016, a Global Business Development team was established alongside branches in Korea and Taiwan to further promote the company’s titles outside of Japan.
Cygames America and Cygames Europe are the latest additions to Cygames’ ongoing push to promote and market their titles in North America and Europe, which together account for roughly half of the world’s video game marketplace.
In keeping with the company’s vision to be the best in entertainment, Cygames strives to continue providing high-quality content for fans all around the globe.
Overview
Name: Cygames America Inc.
Date of Establishment: April 2023
Capital: 700,000 USD
Location: Los Angeles, California, USA
Services: Marketing and licensing
CEO: Motohiro Okubo
Inquiries: https://form.cygames.co.jp/en/corporate
Name: Cygames Europe Ltd.
Date of Establishment: March 2023
Capital: 500,000 GBP
Location: London, United Kingdom
Services: Marketing and licensing
Managing Director: Hiroaki Ochiai
Inquiries: https://form.cygames.co.jp/en/corporate
